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Digital PR & Link Building

In the age of AI search, authority is everything. Search engines and large language models both rely on third-party endorsements to determine which brands deserve visibility. Our digital PR campaigns earn the high-quality coverage and backlinks that build unshakable authority.

Service Areas

Six Digital PR & Link Building Disciplines

Comprehensive authority building that serves both search engine rankings and AI citation confidence.

Data-Driven PR Campaigns

We create newsworthy campaigns built around original data, surveys, and industry research. These campaigns earn coverage from top-tier publications, generating high-authority backlinks and brand mentions that feed into LLM training data.

Expert Source Placement

We position your executives and subject-matter experts as go-to sources for journalists and reporters. Through HARO, Qwoted, and direct journalist relationships, we secure expert quotes and bylines in authoritative publications.

Strategic Link Acquisition

We identify and earn links from the most valuable domains in your industry — resource pages, editorial roundups, industry directories, and contextual mentions. Every link is manually vetted for relevance, authority, and AI training data potential.

Brand Mention Optimization

We audit and optimize your brand mentions across the web — converting unlinked mentions to backlinks, correcting inaccurate brand information, and building consistent entity representation across all platforms LLMs reference.

Guest Thought Leadership

We secure guest posting and contributed article opportunities in the publications your target audience reads. Each piece is strategically crafted to build authority, drive referral traffic, and create the expert signals AI models value.

Reputation & Citation Management

We monitor your brand across news, review sites, forums, and AI platforms. When inaccurate information appears, we work to correct it — ensuring that both search engines and AI models have accurate, positive brand data to reference.

Publication Network

Where Our Campaigns Earn Coverage

We build relationships with journalists and editors across hundreds of authoritative publications.

Tier 1 National

Forbes, Business Insider, TechCrunch, The Verge, Wired, Fast Company

Major national publications that carry the highest authority signals for both search engines and LLM training data.

Industry Publications

Search Engine Journal, Moz, HubSpot, MarTech, Adweek, Marketing Week

Vertical-specific publications that build topical authority and reach your target audience directly.

Regional & Trade

Local business journals, trade associations, industry conferences, niche directories

Targeted publications that build local authority, industry-specific credibility, and long-tail link diversity.

Quality Standards

Our Link Quality Benchmarks

Every link we earn meets these standards — no exceptions.

DR 50+

Minimum Domain Rating for Starter Plans

100%

Editorially Earned (Zero Paid Links)

95%+

Topical Relevance Score

Manual

Outreach & Relationship-Based

Related Services

Maximize Your Authority Building

FAQs

Frequently Asked Questions About Digital PR

Digital PR focuses on earning online coverage, backlinks, and brand mentions from authoritative websites, news outlets, and industry publications. Unlike traditional PR which targets offline media and brand awareness, digital PR is strategically designed to build search authority, drive referral traffic, and create the cross-platform corroboration that AI models use to validate brand credibility.

Ready to Build Unshakable Authority?

Our digital PR campaigns earn the coverage, backlinks, and brand mentions that make search engines and AI models trust your brand.